Principal Writer, Editor & Content Strategist
Jasmine is a writer, thought leader, speaker and content strategist. She is a frequent contributor to publications including The Robin Report, IBM, Sourcing Journal, and many other retail publications. Formerly contributing editor at RetailWire and content lead at Retail Minded, Jasmine knows how to create top-ranking thought leadership pieces that make an impact. Jasmine has run content amplification campaigns for IBM's The Next Brick blog and has spoken about generational variances in purchasing behavior at Perry Ellis International, ASD, IRC, and Halloween Expo.
Deputy Writer & Social Media Associate
Cassandra is a writer/social media aficionado with a background in television news and promotions. She is also an experienced copywriter and lifestyle blogger, having pieces featured in publications such as YourTango and Her Track. A pop culture junkie
to her core, she draws inspiration from film, television, and the world around her. She lends her talents to JG&A as deputy writer.